Udhwani Shraddha Suresh

IR3002

The Nestery is a new addition to the list of brands that sells products for kids of age 0-14 years old. It was born online,out of a personal need for the best baby products. It has a wide variety of products in sectors such as care, hygiene, fashion, learning, food...etc, with food being the USP. The design proposed is for a flagship cum experiential store. The design concept is a way to bring in the online factors of the brand in a physical form in the store with community space as the transition space and provide a "phygital" experience.