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Rupali Shrivastava

UM4002-2

Information, Education and Communication (IEC) Plan

IEC Plan would help to improve the service quality. It will help the citizens to understand the service delivery process and empower them digitally with the help of videos on the website and help kiosk in city civic centers to make them adapt to new technologies and also it will encourage them about the convenience of moving online.


Report Content

The map shows the online and offline services across the country.

To understand the service delivery process to citizens 5 different models are identified.

Analysis of IEC plan

Timeline of Goal based campaigns

Posters on strategic locations

Posters inside the city civic centers

Active help kiosk

Process of service delivery

Channels for target audience

Gain messaging for the convenience of moving online