Anjali Sharma


DL1961 - Denim that fits everyone.

DL1961 is a family-owned sustainable Denim brand, creating premium denim with sustainability at their core since 2008. Overseeing the entire process from fiber to finished garment, they pride themselves on their leading fabric and sustainability technologies. Continuously advancing in their tech for premium denim quality, the store offers advanced retail experience for the same. The Unique denim making process is been intertwined with the retail experience which enhances the transparency between the customers and the brand. To view the entire project, Click Here.

Report Content

Brand Research

Conceptualization and Site Selection

Material Palette/ Color Palette/ Design Decisions

Plan and Section

Exploded Isometric View

Storefront View

Entry Experience

Linear view of the site

VM and Product Display

VM and Product Display