Anaya Anand Ambalal

IR3030

LOEWE is a Spanish luxury fashion house specializing in leather goods. Founded in 1846, it is a part of the LVMH group since 1996 & is the oldest luxury fashion house of the holding. Products include handwags and a variety of ready-to-wear clothes and leather goods, home, and lifestyle products, including accessories, wallets, and keyrings. This project aims to design India's first LOEWE store in Ahmedabad. The concept revolves around merging the brand’s aesthetic with Indian cultural nuances. A foundation of muted materials provides a calm, understated backdrop, juxtaposed with inventive, non-traditional design methods that add depth and intrigue. This blend of heritage and modernity creates a globally recognizable, locally resonant space that embodies LOEWE’s artistry and innovation, offering a unique, immersive shopping experience.