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The Amberi Land Pooling and Urban Development Project in Udaipur envisions transforming the ecologically sensitive area into a sustainable, tourism-driven growth center. Covering 3.5 sq. km near NH-27 and NH-58, the project integrates eco-tourism, mixed-use development, and ecological preservation. Key proposals include consolidating fragmented lands under the Rajasthan Land Pooling Scheme, a mechanism ensuring equitable land reconstitution for comprehensive planning. The plan emphasizes blue-green networks, contour-aligned roads, and compact urban design inspired by global best practices. It harmonizes environmental sensitivity with economic growth, creating a vibrant hub for tourism, hospitality, and sustainable urban expansion while enhancing connectivity and livability.