Nimisha Bohra

IR3002

Flagship Store for DJI

DJI is a Chinese technology brand. It manufactures commercial unmanned aerial vehicles (drones) for aerial photography and videography. Since drones are a new segment in technology based products, so the proposed store is designed to be as an experiential space that showcases how drones help us see the world in a new way. The proposed programmatic ideas and their corresponding spaces would allow people to see how interesting as well as easy it is to use a drone. An iconic built form in contrast with minimalistic interior spaces was proposed as the design concept that'll help DJI make a statement.  


Report Content

About the brand

Product Features

Target audience and Success Matrix

Site and built form

Concept

Site plan and site section

Plan

Sections

Exploded view

Views