Senior Living Communities in India: Emerging popular sector.
For the past few years ‘Senior Living Communities’ is emerging as a popular asset class. Social-demographic-economic transformation in the country has fueled the rising demand for this asset class. The real estate developers recognise the needs of the elderly and catering to this growing market. However, the sensitivities peculiar to Indian cultural aspects in how senior citizens are treated in India, as well as provide communal life that fosters seniors' sense of respect and self-esteem seem to be lost. Its important for the developers to understand the demand side factors that influence the provision of amenities in SLCs.
