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Housing Project studio aimed to formulate a project proposal for the Greenfield or Brownfield development which gives the highest and best use of land-parcel. The studio based on the Ahmedabad city. The site of Gujarat Housing Board owned land at Vijaynagar is taken into consideration for final project studio site. It is a brownfield site and it has the highest potential for redevelopment, due to the advantage of higher FSI in the transit-oriented zone. The prevailing real estate market trends and applicable policies are taken into consideration for the project studio. The land potential analysis, micro-market conditions, neighbourhoods characteristics, housing trend at the macro as well as micro-level, financial viability analysis and final project proposal, etc. are prepared in this studio. The Redevelopment Project at Vijaynagar feasible due to its proximity to MRTS and BRTS. Hence, Higher FSI is achievable. Developers has not to spend money to buy land parcels. On the other side, existing residents will get new construction with 40% add in existing approved carpet area. The location is in the city centre, hence units will easily salable.