Mahek Kamani

IR2008

ROG - Republic of Gamers

Immerse yourself in the electrifying realm of high-performance gaming with , flagship retail experience dedicated to Republic of Gamers (ROG). The store envisions a space where the raw power and innovative spirit of ROG hardware are translated into a tangible and captivating environment. Journey through a design narrative that strategically blends dynamic aesthetics with functional layouts, creating an immersive destination for enthusiasts and newcomers alike. Design element, from Interior layout to the meticulously curated product displays, has been crafted to celebrate the culture of gaming and the cutting-edge technology that defines ROG. The store offers a retail space designed not just to showcase products, but to ignite passion and foster a vibrant community.

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Brand Identity Analysis

Interior Layout

Sections

Flooring Layout and Details

RCP Layout and Details

Wall Display

Floor Display

Shopfront & Signage

Exploded Isometric View

Rendered Views

Project Video