Kruti Navneet Bhattad

ID4038

SEE SOW | Grow with the Flow

Step into the world of See Sow — a store designed as an immersive journey where curiosity leads the way and discovery unfolds at every turn. Inspired by a labyrinth, soft curves, pastel hues, and interactive elements guide customers through a mindful and engaging shopping experience. Here, shopping transforms from a routine task into an inclusive storytelling and shared experience — with interactive display systems and spatial graphics creating moments of play and pause. Parents shop mindfully, while children engage curiously, making every visit meaningful. At See Sow, parents and kids don't just shop — they experience, interact, and Grow with the Flow.

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THE BRAND | A brief introduction

THE RESEARCH | An overview and inferences of in-depth brand research

THE CONCEPT | Development of concept behind the store experience & site selection

THE DESIGN | Formulating the spatial layout and mapping the customer journey

THE DETAILS | Drawings outlining spatial details and materiality

THE EXPERIENCE | A visual journey through the space

THE ELEMENTS | Details of retail displays and other furniture systems

THE GRAPHICS | Crafting environmental graphics to enhance the store experience

THE SPECIFICATIONS | Details and drawings of key elements throughout the space

THE ADAPTATIONS | Formulating store adaptations for different retail typologies

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