Shivani Rajiv Patel

IR3002

Grover Zampa: Experiential Wine Store

Grover Zampa is an Indian wine brand. Grover Zampa’s offerings, unlike many other vineyards, which offers wines that are mid market to premium range, go from premium to luxury. In order to reconnect with the audience and introduce the Luxury Range by Grover Zampa, the main design goal is to elevate the brand’s image from being a local wine brand to a Premium Brand competing on an international level.
WHY THIS FLAGSHIP STORE?  Introduce the wine aficionados to the elegance and sophistication of Burgundy through an experiential journey that would reinforce: the brand’s USP of making premium quality, innovative wines combined with traditional techniques; and brand’s strong connection with art. 


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Transitional Research

Portfolio Panel

Grover Zampa: Walk-in Store

Grover Zampa: Experiential Store

Experiential Pod: La Réserve De Bourgogne

Experiential Pod: Auriga

Experiential Pod: Hospices de Beaune Collection

Salle D’attente (Lounge)

Galerie D'art (Art Gallery)

Model: Walk-in Store (Santé)