Abhinav K Iyengar

IR3002

FLAGSHIP STORE FOR CITROEN EVs

Citroen is a French automotive brand that specializes in making cars. Since the future of cars is electric, so the store is set to be in 2025, when EV's have become mandatory. The proposed design is a two storey Citroen flagship  store. It is a universal model, meaning it can fit into any selected context.
The store allows the users to have a look at the Citroen's upcoming EV range, and have a better user experience to go through each model's USP. The store follows a very minimalistic and simple approach, as the brand Citroen is. 


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About the Brand

USP and Competitors

Location Strategy

Design Strategy

Store Front and Exploded

Plans

Interior Views

Interior Views

VM Strategy