Sucheetra Pradhan

ID4019

About Brand- Nappa Dori is a tribute to quintessential Indian sensibilities, blended perfectly with contemporary interpretations in design, material, and craftsmanship. 
Program- The program focus on creating an appeal to users through the brand which will showcase the benefits of the products of Proposing DIY To Exhibition function to the experiential space to the market area full of a commercial hub and F&B to reach more users where Karigar and the customer will be imprinted. 
 Purpose - The idea behind having this brand on board is to add on another layer of uniqueness by having an integrated exhibition space along with its signature lifestyle and food part making a new business model having four different functions happening altogether in a single environment at different levels connecting it all together making it one-of-a-kind concept store. The proposal aims at forming a sequence where the user gets to make customized products for them and then the karigar to get it done to the level of detailing and to again make a visit when it gets exhibited. Thus the particular site can house this unique contemporary design brand adding a new layer of functionality to it.