Shalini Choudhary

UT4001

As a studio exercise, each student had to propose business model related to transport sector. Various business experts and start-up were invited to share their experiences and suggest the business concept taken. The report summarizes the college shuttle service as a business idea. The idea is to provide an affordable and reliable service to the institute’s students, faculties and staff.The business is privately owned and an aggregator model which collaborates with paratransit modes of the city and bus operators to serve the college/university trips. Market assessment approach has been followed to estimate the demand of the passengers through surveys and secondary study. Following this supply of services is been decided.