Anandi Raman Vig

Visual Ergonomics

Branding, Advertisement and Logo Development

As part of this elective course, I took up the project of creating a brand identity of the bench i designed as part of my studio work. Visual ergonomics refers to the comfort of being able to see things and understand them well. It allows for better comprehension, and is a critical part of visual communication. 


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Elective Project

Understanding the product.

Decoding the user group and context.

Developing a Logo

Advertisement design.

Advertisement design.

Advertisement design.