Panchal Pooja Jayesh

BID-Exchange Studio

Competing against online shops is a challenge labels have to deal with. But have you ever gotten lost in the impersonal drowning possibilities? What if we merely provide you with what you really need? We would like to introduce P.I.C. The key point of the label is that they show that you can design over 50 outfits with only 8 pieces. We created a customer experience to remember by supporting and extending their values. We separated the looks into 4 different styles: business, sexy, cool and cute and built an own section for each mood. The materials we chose for the different tunnel create the atmosphere according to each style and combined them with elements that are shown in every tunnel and in the rest of the shop. Our clever scanning system provides your shopping experience with comfort, excitement and simplicity. Furthermore you stay on track what outfits you liked, what pieces you need to create the look and what you want to try on in which size without carrying nothing but a phone sized scanner with you.