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Vrinda Khandelwal

BD3006

hiWE - Where Showing Up is the Real Victory

In India, limited awareness of the importance of physical activity often leads to sedentary lifestyles, frustration, and difficulty finding quality sports communities, facilities, and coaches. Busy schedules make it even harder to access these resources in one place. Hiwe solves this by creating a platform that makes staying active easy and enjoyable. Through fun, interactive sports events, we connect people with expert coaches, top-notch facilities, and like-minded players. Hive helps individuals discover their passion, stay consistent, and build meaningful connections—all while fostering a healthier and more active lifestyle.https://www.youtube.com/watch?v=Shn2_rB9n_M

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Domain Selection

Brainstorming

Interviewees and Insights

Initial Concepts

What is Hiwe, User needs and its components

Busniess Canvas and an explanation that how Hiwe is unique from other existing services.

Service Blueprint and User Emotion Journey

Prototyping

Branding of the service and the user interface

Future aspects of the service and personal reflection

Project Video