Mohammed Rizuwan

BD2030

This project explores the evolution of basic forms into more refined and expressive designs, emphasizing how visual elements can communicate intention and identity. Beginning with simple two-ended forms, the study focused on progressively developing these into intricate structures through the deliberate use of curvature, massing, and contrast. Each stage of the process examined how form influences perception and meaning, with particular attention to how subtle changes can shift the viewer's understanding of purpose. The final design serves as a conceptual proposal for a brand’s future visual language, aiming to establish a strong connection between form, function, and the brand’s evolving identity and values.